News & Events

December 21, 2017

Vaderstad introduces Augmented Reality at CPS, Saskatoon

Visitors to the Vaderstad booth at Agritechnica 2017 during November in Hannover, Germany were able to benefit from interactive, ’hidden’ AR-content at a number of areas around on the booth. By pointing their smartphone or tablet at AR-triggers around the booth, visitors could make additional content ‘come to life’.

“The innovative AR technology adds a new dimension to our traditional communication channels, making multiple layers of information available to customers’ tablets and smartphones. The feature is delivered through the Väderstad AR app. For an exciting AR experience, visitors are encouraged to download the app on their own devices”, says Tommy Svensson, Marketing Manager at Väderstad AB, Sweden.


The “Vaderstad AR” app is available for download through Apple App Store or Google Play. Once the app download is complete – it’s easy. Visitors can simply make their way around any Vaderstad booth and point their devices at the individual AR triggers on various equipment to bring the added content to life.


By embracing the latest digital development, we can further empower our customers with valuable product information and “Know How”. We hope that it will help visitors at any future Vaderstad booth to not only access useful information, but also enhance their experience of a specific tradeshow.


The Augmented Reality experience will be introduced for North America at the Crop Production Show in Saskatoon during January 8 – 11, 2018 at the Vaderstad Booth #D214.


Note: Try the app by downloading the “Vaderstad AR” app and point your device towards the photo attached to this news article to experience the CrossCutter disc in action.

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